The reinvented Cleveland Museum of Art is a case study in blending the physical and virtual worlds, thanks to subtly brilliant work by Local Projects. Museums today compete for attention in a wildly difficult environment: If you’re a youngster, why stare at a Greek urn when you could blow one up in a video game? One institution thinking deeply about the challenge is the Cleveland Museum of Art, which this month unveiled a series of revamped galleries, designed by Local Projects, which feature cutting-edge interactivity. But the technology isn’t the point. We didn’t want to create a tech ghetto, says David Franklin, the museum’s director. Adds Local Projects founder Jake Barton, We wanted to make the tech predicated on the art itself. Put another way, the new galleries at CMA tackle the problem plaguing most ambitious UI projects today: How do you let the content shine, and get the tech out of the way? How do you craft an interaction between bytes and spaces that ... More

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